angela adams
Brand Strategy + Design
Product Design
Packaging
Marketing
Photoshoot Production
Website Content Management
angela adams is a luxury lifestyle brand renowned for designing hand-woven rugs and home accessories. A key challenge for the brand is maintaining its appeal to a loyal customer base while attracting a younger generation of enthusiasts. With this in mind, and guided by marketing data, we embarked on a comprehensive revamp of the company design from web presence to products. This included enhancing the photography library, developing new product lines, and expanding marketing reach. Our focus was to craft a brand image that is as relevant and luxurious as the products themselves, ensuring inclusivity across all market segments.
